Friday, October 24, 2008

Harvesting Ice In 1914



The above lithographed poster was made for the United States Food and Drug Administration in 1914, at the outset of World War I. It was printed by Ketterlinus in Pennsylvania.

The unknown artist's choice of color is really interesting, particularly the pink. Usually, we associate cold with blue, and most definitely associate blue with the sky. The man casts an aqua shadow on the white ice, under a pink sky, and the water is olive green and aqua. The use of pink is really eye-catching and in combination with the other colors chosen, very effective and dynamic.

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